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It is the borderless, border blurring, redefining or even border erasing in many ways that are referring to the layers of meaning represented in terms – urban, ethno and world. Not that geographical, social, religious borders are erased, they are just defined in another way in the culture that is taking as its primary and maybe ultimate aim to be and become Global. That aim being both understandable and obscure enough is giving the equal and almost borderless chances to prosperity as for the significant deterioration that goes out of control in a seemingly spontaneous way. Both the compliance and resistance are equally considered to be the constituting parts of Global Culture. Both arising from on one hand the broadening of understanding, empathy and constructive identification and on the other hand it also boosts narrow-mindedness, fanaticism and destruction for some local cause often incommunicable to the closest “cultural neighbors”.
It is decentralized and diversifying and yet self defining in so many details that in its fragmentation and equality of all of them it lacks to be self defined globally as its name, Global Culture, imposes. Similarly to pre-historic times or at least to how we see them now, today, names and definitions are given so easily. Simplification is nesting in the core of complexity and vice versa. Both Polock and Neolithic tribes lived under their respective cults and tribal ways of direct and immediate associations abstracting from the reality of life and symbolizing it their way, not knowing how they are going to be named after they left their track in creation. Since the Renaissance European culture has been intent on defining, giving names and titles, inventing them or deriving them one from the other. The only term we have gained is Postmodernism. This term is associated to the end of our local, be it even leading, culture and like our civilization has already ended before our eyes while we have survived it as its witnesses and/or byproducts scattered in short time and planet wide place. Mostly because the Millennium Edge that we have passed over we took that “Post-” prefix denomination as granted and accepted to live our post-lives in our own post-world as if not needing further definitions or as if not finding or being able to create new ones, or if not taking care any more of that. We self define details leaving the universe to develop and control us in its own way without having an articulated pledge that we could create it and have control over it. Instead, we articulate many separate pledges over individual sets of issues and values. No matter how local that may seem it is happening at the same time on global level forming more or less successful coexistence of many diversifying, decentralized trends.
It is young, erratic. Even if it is not considered to be the culture of the youth itself it is giving to the youth the same chance as to anyone else to lead along the way their way. Maybe it is just a more natural chance to get in and out of any task with the winning attitude. The main point of communication is more like CommuniAction: the embodiment of more involving and more of two-way active communications reflecting in the true changes in the sphere of private life, art, cooperation and businesses but also in the sphere of conflicts, clash and erratic rather than strategic fights that are shaping our reality.
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Writer Profile
Zorica Vukovic
Zo belongs to a generation of average middle-aged intellectuals who grew up in a unique environment of the country known as the former Yugoslavia, which shrank in the last decade of the 20th century, divided into a few new states through civil war and finally dissolved into a union of states known as Serbia and Montenegro. She writes from her early youth, neither living of it, nor even living for it, just observing and meditating upon various issues of life and humanity. Her totemistic values are: love, creativity, ethics and the daily improvement of communications and actions on a global level.
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Comments
the global culture anshumali | Nov 14th, 2005
in the context of global culture one really need to see the functioning of the multinational corporations, since they are managing large and diverse work force, how much change has taken place in them and in the organisations will simply give an insightful understanding of it all, perhaps zo's revelations are exellant.
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